A rise in demand for fashionable yet comfortable footwear coupled with increasing demand for athletic footwear, is boosting the growth of footwear market in Asia Pacific. At present, non-athletic footwear segment acquires the larger market share, constituting nearly 3/5th of the overall market revenue. However, athletic footwear is expected to witness faster growth during the forecast period. Increasing disposable income, inclination towards innovative designs, and increasing adoption of healthy lifestyle, are the key factors driving the demand of footwear in the region.
Asia Pacific Footwear MarketReport, published by Allied Market Research, forecasts that the market is expected to garner $152.9 billion by 2020, registering a CAGR of 4.7% during the period 2015-2020.China is the leading regional footwear market, followed by India.
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Different materials such as fur, rubber, leather, and textile fabrics are used in manufacturing of footwear. Based on these, the material market has been categorized into leather and non-leather. Leather segment constitutes over 60% of the market, with China constituting the largest percentage share in the leather footwear market in the region.
Based on the end -users, the market is segmented into men, women and children. Women by far are the largest consumers of footwear in the region. The segment is expected to maintain its dominance throughout the forecast period. Market players in this industry are expanding their distribution channels through online platforms and retail stores. Currently, retail store is a popular sales channel, however online segment is expected to witness faster growth during the forecast period.
APAC Footwear Market Overview:
Asia Pacific Footwear Market is expected to reach $152.9 billion by 2020, registering a CAGR of 4.7% during 2015 – 2020, according to a new report published by Allied Market research. China is the leading regional footwear market, followed by India.
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Asia Pacific Footwear industry has witnessed a robust growth in the last few years. There has been a growing demand for both sports as well as fashionable footwear, driven by the factors of increasing health consciousness, creative designs and increasing disposable income. Among the countries in Asia-Pacific, China is the leading market holding major share, followed by India. In addition, China is the largest footwear exporter to countries such as Canada, United States, United Kingdom, and Germany among others.
The Asia Pacific footwear market is segmented by type, mode of sale, material, end user and country. By material, the market is segmented into: leather and non-leather. The leather segment led the material segment of footwear market in Asia Pacific, holding around 65% of the total market revenue in 2014. By type, the market is segmented into athletic and non-athletic, where non-athletic footwear segment leads the market by type. Further, the report also covers the market by mode of sale, which is further segmented into online and retail sales. At present, retail stores are the most popular medium for sale of footwear. However, online platforms are expected to witness fast growth as compared to retail stores in the coming years due to the increasing trend of online shopping. By end user, women segment is the largest revenue contributor in Asia-Pacific footwear market.
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Key Findings of Asia Pacific Footwear Market:
- China led the market by generating highest revenue in 2014, and would lead the market during 2015-2020
- By type, non-athletic segment was the leading segment in the Asia Pacific footwear market in 2014, and is expected to maintain its dominant position throughout the forecast period
- By end user, children segment is expected to witness the fastest growth during 2015 – 2020
Expansion and product launch are the two key strategies adopted by the leading market players in order to expand their geographical presence and strengthen their product portfolio. The companies are launching new and innovative products in men’s category to attract the consumers from this segment. The key players profiled in this report are PUMA SE, Nike Inc., Wolverine World Wide, Inc., Belle International Holding Limited, Adidas AG, ASICS, GEOX S.p.A, VF Corporation, Bata Brands and Woodland Worldwide.
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