Tonic Water Market by Flavor (Plain and Flavored), Packaging Form (Bottles and cans), and Distribution Channel (On-Trade, Off-Trade and Online Retail): Global Opportunity Analysis and Industry Forecast, 2021–2027. According to the report, the global tonic water market was valued at $805.4 million in 2019, and is projected to reach $1,168.9 million by 2027, registering a CAGR of 7.3% from 2021 to 2027.
Tonic water is a carbonated soft drink infused with quinine, derived from the bark of cinchona tree. The higher the level of quinine in the water, the more bitter it tastes. Tonic water is available as a plain as well as flavored drink. The growing inclination towards premiumization in the alcoholic beverages sector and the rise in acceptance of alcoholic beverages in social gatherings, especially in the Asia-Pacific region is expected to propel the demand for the tonic water market. In addition, rapid urbanization, increasing number of bars, pubs and hotels, rising consumer spending are among some crucial factors that drive the global tonic water market
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Consumers have significantly developed a taste for premium spirits and are also willing to spend on innovate products that offer a distinct character and heritage. As a consequence, the preference for premium range of mixers has also gained traction. Resurgence of cocktail trend in the emerging economies has particularly spurred growth for the super-premium category, since bartenders are gradually mixing premium tonic water in top-tier spirit brands. In addition, socioeconomic factors such as income growth, rising middle-class consumers in developing economies and rapid urbanization generate a positive impact on the growth and consumption of alcoholic beverages, and hence mixers.
Owing to the outbreak of the COVID-19 pandemic, there has been a considerable impact on the tonic water industry. The on-trade segment has especially been impacted, since bars, restaurants, pubs, breweries have been shut due to the lock-down and customer visits are entirely restricted. Comparatively, the impact was less likely felt on the off-trade sales channel since consumers stock-piled beverages in the initial stages of the lockdown. However, the lockdown has generated a great opportunity for the ecommerce channels due to social distancing.
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The tonic water market analysis comprises flavor, packaging form, distribution channel, and region. By flavor, the market is bifurcated into plain and flavored. On the basis of packaging form, it is segregated into carton and bottle. According to distribution channel, it is classified into on-trade, off-trade and online retail. Region wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
The key players operating in the global tonic water industry analysis include Fever-Tree, Dr. Pepper Snapple Group, Fentimans Ltd., London Essence Company, East Imperial Beverage Corporation, Thomas Henry GmbH & Co. KG, Q Mixers, Zevia, Franklin & Sons Ltd. and White Rock Products Corporation.
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Table Of Content:
CHAPTER 1:INTRODUCTION
1.1.Report description
1.2.Key market segments
1.3.Key market benefits for stakeholders
1.4.Research methodology
1.4.1.Primary research
1.4.2.Secondary research
1.4.3.Analyst tools and models
CHAPTER 2:EXECUTIVE SUMMARY)
2.1.Key findings of the study
2.1.1.Top investment pocket
2.2.CXO perspective
CHAPTER 3:MARKET OVERVIEW
3.1.Market definition and scope
3.2.Porter’s five forces analysis
3.2.1.Bargaining power of suppliers
3.2.2.Bargaining power of buyer
3.2.3.Thereat of new entrants
3.2.4.Threat of substitute
3.2.5.Intensity of competitive rivalry
3.3.Market dynamics snapshot
3.3.1.Drivers
3.3.1.1.Premiumization propels growth
3.3.1.2.Expansion of global consumer base
3.3.1.3.Product innovation……continue
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