Allied Market Research published a new report, titled, “Toothpowder Market 2021-2030” The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding of the industry and determine steps to be taken to gain competitive advantage.

The importance of organic products is rising due to their long-term benefit. Chemical infused toothpowder leads to gum problems and increases the chances of developing long-term ailments. The advancement of technology and the better utilization of herbs and medicinal plants are giving a new scope for developing products to maintain oral health without any side effects. The organic toothpowder is more costly than toothpaste tubes made with chemicals. Infusing the essential herbs in toothpowder is helping to nourish and improve gum and teeth. Due to the introduction of innovative product variants, there is a surge in demand for organic toothpowder.

Companies ask well-known social media producers to endorse their brands since they have a huge social media following, and the product promotion is likely to reach a wide audience. The product promotions are designed to raise customer knowledge of the importance of excellent oral health and appropriate oral hygiene habits. Toothpowder companies advertise that customers may expect to enhance their dental health if they use their product.

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Changes in lifestyle, rapid urbanization, and daily oral care habits have increased the demand for toothpowder over the past few years. Personal oral health has majorly influenced the increased usage of toothpowder, forcing the companies to level up their production.

The growing population and the urge of consumers to feel fresh and have good oral health all day have further fueled the demand for toothpowder. The toothpowder is considered a sustainable alternative as compared to conventional toothpaste. It is expected that using toothpowder in consumers will increase as it is convenient to use and easy to carry than conventional toothpaste which poses a threat of spillage.

COVID-19 Impact Analysis

The advent of the global pandemic, COVID-19, has affected the toothpowder market negatively. During the continuing pandemic, toothpowder manufacturers were forced to shut down operations or employ half of their personnel for manufacturing. The poor output of toothpowder has harmed businesses, and the market’s expansion has reached a roadblock.

The key market players profiled in the report include Proctor & Gamble Pvt Ltd., Hindustan Unilever Limited., Himalaya Drug Company Private Limited., Johnson & Johnson Services., Inc., GlaxoSmithKline Plc., Dabur International Ltd., Amway Corporation., Patanjali Ayurved Ltd., Himalaya Drug Company Private Limited., and Colgate Palmolive India Ltd.

Key Benefits of the Report

• This study presents the analytical depiction of the toothpowder industry along with the current trends and future estimations to determine the imminent investment pockets.
• The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the toothpowder market share.
• The current market is quantitatively analyzed from 2020 to 2030 to highlight the growth scenario of the toothpowder market.
• Porter’s five forces analysis illustrates the potency of buyers and suppliers in the market.
• The report provides a detailed toothpowder market analysis on the basis of competitive intensity and how the competition will take shape in coming years

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