As per the report, the global OTA transmission platform market was estimated at $92.50 million in 2018 and is expected to hit $121.54 million by 2026, registering a CAGR of 3.4% during 2019–2026.

Rise in demand for better picture quality and wireless transmission platforms, and increase in need for enhanced channel presentation fuel the growth of the global OTA transmission platform market. On the other hand, dearth of sufficient OTA infrastructure impedes the growth to some extent. However, advent of ATSC 3.0 standards, and surge in R&D spending and IT investment in broadcasting industry are expected to create a plethora of opportunities in the industry.

Download Sample Report:

Based on component, the platform segment contributed to more than two-thirds of the global OTA transmission platform market share in 2018, and is expected to rule the roost by 2026. This is due to increase in penetration of smartphones and rise in trend of online streaming devices across the world. The services segment, on the other hand, would showcase the fastest CAGR of 4.7% from2019 to 2026. The fact that OTA transmission services help users in installing OTA platforms and post installation maintenance & support for the same has boosted the growth of the segment.

Based on application, the radio segment held the largest share in 2018, accounting for nearly two-fifths of the global OTA transmission platform market. Simultaneously, the mobile segment would cite the fastest CAGR of 6.0% during the estimated period. Increasing need to access services, such as Multimedia Messaging Service (MMS) or Wireless Access Protocol (WAP), distribute system updates, and configure data updates in SIM cards is fueling the demand for OTA transmission among telecommunication third parties as well as mobile operators which, in turn, has driven the segment growth.

For Purchase Inquiry:


David Correa
5933 NE Win Sivers Drive
#205, Portland, OR 97220
United States
Toll-Free: 1-800-792-5285
UK: +44-845-528-1300
Hong Kong: +852-301-84916
India (Pune): +91-20-66346060
Fax: +1-855-550-5975
Follow Us on: LinkedIn Twitter

About Us:

Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP, based in Portland, Oregon. AMR provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients in making strategic business decisions and achieving sustainable growth in their respective market domains.

AMR launched its user-based online library of reports and company profiles, Avenue. An e-access library is accessible from any device, anywhere, and at any time for entrepreneurs, stakeholders, researchers, and students at universities. With reports on more than 60,000 niche markets with data comprising of 600,000 pages along with company profiles on more than 12,000 firms, Avenue offers access to the entire repository of information through subscriptions. A hassle-free solution to clients’ requirements is complemented with analyst support and customization requests.

Leave a comment

Your email address will not be published. Required fields are marked *