Increase in usage of digital media and growing adoption from e-commerce sector is boosting the growth of the digital video advertising market. In addition, the increase in global penetration of smartphones and internet is positively impacting the growth of the digital video advertising market. However, the risk of security incidents on networks and the high …
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Digital Video Advertising Market Emerging Technological Growth, Future Growth and Business Opportunities 2030
Digital video advertisements are usually traded via programmatic platforms. For this, advertisers utilize advanced targeting solutions. Video marketing is useful to achieve business goals beginning from building brand awareness to increasing sales and revenues. Advertisers are seeking audience attention targeting tech giants such as Facebook and Google. The increased use of smartphones to gain access …