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The U.S. and Australia Egg Proteins Market was valued at $7,083.6 million and $967.8 million in 2021 and is anticipated to reach $10,332.1 million and $1,722.5 million by 2031, with a CAGR of 3.9% and 6.5% during the forecast period. Egg proteins, such as whole egg protein, egg white protein, and egg yolk protein, are derived from eggs. Products such as whole egg protein, egg white protein, and egg yolk protein are widely consumed in food & beverages and personal care applications, and various nutrition products. Egg proteins are evenly distributed between the egg white and egg yolk, whereas lipids, vitamins, and minerals are primarily concentrated in the egg yolk. Egg proteins such as egg white protein, whole egg protein, and egg yolk protein function as a thickening agent, gelling agent, foaming agent, carrier, and texturizer, which are used in preparations of a wide range of food products. 

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The key players profiled in this report include Bioflex Nutrition Pty Ltd., Bio-Techne Corporation, Cargill Incorporated, EW Nutrition GmbH, Bodi Choice Pty Ltd, Merck KGaA, Noumi Limited (Merck Group), NOW Health Group, Inc., OvaInnovations, and VPA Australia.

Regional Insights:

U.S. and Australian egg protein market trends include the introduction of new products that are made from organic ingredients is expected to break the notion of egg protein ingredients containing artificial ingredients. In addition, the introduction of lactose-free and organic egg proteins is expected to fuel their demand among the health-conscious population creating opportunities for growth of the egg proteins market in the future, as lactose-free protein increases muscle masses & strength. Organizations such as Innovation Center for U.S. Dairy along with egg ingredient manufacturers have been engaged in R&D activities to enhance the properties such as flavor, aroma, and performance of egg protein ingredients. This is anticipated to offer lucrative opportunities for manufacturers to offer an improved variety of egg protein ingredients, which aids them to achieve a higher market share.

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 Proteins are considered the building blocks of bones, skin, muscles, and blood. This is attributed to the fact that the human body requires protein to produce hormones, enzymes, and other body chemicals. Presently, protein supplements are used on a large scale, due to a rise in health awareness and an increase in obesity concerns among people. Thus, the U.S. and Australia egg protein market demand in consumers are shifting their preference toward a healthy diet and are increasing their protein intake to get extra nutrients found in these supplements, which fuels the market growth for egg protein. Egg white protein offers several benefits such as it helps individuals to feel full for a longer time and stay energized, thus preventing unnecessary cravings. This, in turn, helps them to maintain their weight. Thus, all these factors collectively drive the demand for egg protein, thereby fueling the growth of the market.

Key benefits for stakeholders

• The study provides an in-depth U.S. and Australia egg protein market forecast, with current and future trends to elucidate the imminent investment pockets in the market.
• Current and future trends are outlined in the report to determine the overall market attractiveness and single out profitable trends to gain a stronger foothold in the market.
• The report provides information regarding drivers, restraints, and opportunities with impact analysis.
• A quantitative analysis of the current market and estimation for the same from 2021 to 2031 is provided to showcase the financial competency of the market.
• Porter’s five forces model of the industry illustrates the competitiveness of the market by analyzing various parameters such as the threat of new entrants, threat of substitutes, bargaining power of the buyers, and bargaining power of the suppliers operating in the market.
• Value chain analysis in the report provides a clear understanding of the roles of stakeholders involved in the value chain.
• Competitive intelligence highlights business practices followed by leading market players across various regions.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

Pawan Kumar, the CEO of Allied Market Research, is leading the organization toward providing high-quality data and insights. We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

According to a new report published by Allied Market Research, titled, “Electric Toothbrush Market by Bristle, Head Movement, and End User: Global Opportunity Analysis and Industry Forecast, 2022–2031,” the global electric toothbrush market size was valued at $3,070.8 million in 2020, and is projected to reach $6,549.1 million by 2031, growing at a CAGR of 8.1% from 2022 to 2031. The adult electric toothbrush accounted for more than 76% of the global electric toothbrush market in 2020.

The electric toothbrush is a type of toothbrush that cleans teeth using quick and automated bristle motions. Brushing teeth by hand might harm gums and enamel. The electric toothbrush has a pressure sensor that stops users from brushing too aggressively, which is considered to be harmful. Thus, consumers have started o adopt electric toothbrush as an oral care product on a large scale.

Electric toothbrush has witnessed increase in popularity in the resent decade, due to rise in awareness towards oral hygiene among people and increase in oral complications globally. Moreover, electric toothbrush helps in effective removal of plaque and calculus from the oral cavity as compared to the manual toothbrush, thereby reducing oral problems such as gum diseases and tooth decay. In addition, the use of soft bristles in electric toothbrush helps in fighting tooth sensitivity. FOREO created ISSA, a unique electric toothbrush made of non-irritating silicon bristles, whichreduce the pain caused by brushing in sensitive areas of oral cavity.

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According to electric toothbrush market analysis, the electric toothbrush market is segmented on the basis of bristle, head movement, end user, and region. On the basis of bristle, the global electric toothbrush market is divided into soft bristles and nanometer bristles. The soft bristles segment is a major contributor to global electric toothbrush market, and is anticipated to be the most lucrative segment during the forecast period, as it offers several oral benefits such as prevention of plaque formation & dental caries andis better suited for sensitive teeth.

On the basis of head movement, the market is classified into rotation/oscillation and sonic/side-to-side.The sonic/side-to-side segment is expected to grow at the highest rate, due to effective cleaning of oral cavity as compared to rotation/oscillation head movement.

On the basis of end user, the market is fragmented into adult and children. The adult segment is expected to dominate the market duringthe forecast period, as oral complications are more prevalent among the adults. According to the United States National Library of Medicine, in 2018 around 80–90% of adolescents between 15 and 19 years of age suffered from mild-to-moderate gingivitis globally, and there is a further rise up to 92–97% in adults aged between 35 and 44years.

In 2020, North America and Europe collectively accounted for more than 76% of the global electric toothbrush industry, in terms of value, owing to increase in popularity of the electric toothbrush and high disposable income in this region. Asia-pacific is projected to grow at the highest rate, followed by LAMEA, owing to rise in oral health awareness.

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The COVID-19 pandemic situation boosted the electric toothbrush market expansion. People’s concerns about their personal health and hygiene grew as the COVID-19 outbreak spread quickly. The demand for hygiene and personal care products increased as a result of this situation.

One of the most significant market prospects for increase in the electric toothbrush market share is a surge in oral hygiene awareness among young people. The advanced applications of the electric toothbrush such as gum massaging and teeth whitening are likely to drive the electric toothbrush market demand in the coming years. The adoption and integration of innovative technologies is expected to open up new avenues for global electric toothbrush market expansion.

The requirement to replace the head of electric toothbrushes every three to six months is a possible major hurdle to the market’s expansion. The cost of replacing the head is likely to deter people from using electric toothbrushes. On the other hand, the electric toothbrush market growth is expected to accelerate due to the change in global market dynamics and technological advancements. These electric toothbrush market trends drive the market growth.

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A large number of major firms are concentrating their efforts on the dynamic markets of North America and Europe. Furthermore, most parts of the world are seeing an increase in the use of technology assessment as a development strategy. The electric toothbrushes are being enthusiastically adopted by the local people is such places, providing an opportunity for major market players.

The global electric toothbrush industry is fiercely competitive, with companies investing much in marketing and product promotion. To penetrate the electric toothbrush market, capture huge market shares, and build brand awareness; the key market players are utilizing new and innovative marketing and promotion strategies to promote their products globally.

The major companies profiled for the electric toothbrush market include Colgate Palmolive, Panasonic, FOREO, Koninklijke Philips N.V., Procter and Gamble Co., Water Pik, Inc., Mornwell, Shenzhen Risun Technology Co. Ltd., SONIC Chic, and JSB Healthcare.

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Key Findings Of Study

The sonic/side-to-side segments expected to grow at a high CAGR of 8.3%, in terms of value, during the forecast period.
The soft bristles segments anticipated to grow at ahigh CAGR of 7.9%, in terms of value during the forecast period.
Asia-Pacific is expected to grow at the highest CAGR of 9.0%, in terms of value during the forecast period.
The Europe electric toothbrush accounted for more than 40% of the global market in 2020.
The U.S. accounted for more than 72% of the North American market in 2020.

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The supply chain and the distribution channels such as specialty stores have been shut down due to the social distancing regulation

Scrubs are generally referred to the sanitary clothes worn by health professionals such as doctors, surgeons, nurses, midwives, physicians, veterinarians, and other professionals involving patient care. The scrubs were originally designed for its use in operation theatres and have gained wide importance in recent times in the healthcare system. It is considered as a part of surgical attire and consists of top-wear and bottom wear made up of cotton, polyester, or its blend. The athletic-style scrubs are the transformation of typical scrubs with improved quality and advanced fashion. They consist of apparel and accessories for medical professionals with improved fabrics and style. The use of athletic-style scrubs is not limited to the formal attire because new designs and athletic look provided to the scrubs make it plausible to be used as daily wear.

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Regions covered :-
North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, Malaysia, Thailand, Indonesia, and Rest of Asia-Pacific), LAMEA (Middle East, Brazil, and Rest of LAMEA)

Companies covered :-
TiScrubs, FIT Scrubs, BeneFIT, Dagacci Medical Uniform, Grey’s Anatomy Scrubs, Figs Yola, JAANUU, IguanaMed, Scrubs & Beyond, Medelita, Cherokee, Wonder Wink, Murse World, Body Intelligence Scrubs, New Balance Scrubs, Dickies, Koi Scrubs.

COVID-19 Scenario Analysis:
The requirement of the athletic-style scrubs has doubled due to the COVID-19 pandemic. The athletic scrubs are mainly designed for medical professionals with advanced protection from micro-organisms, thereby increasing the demand by the front line health professionals.
The manufacturing units have been affected due to the lockdown scenario, which has impacted the production of athletic scrubs.
The supply chain and the distribution channels such as specialty stores have been shut down due to the social distancing regulation.
The post COVID-19 scenario is anticipated to be profitable for the athletic scrubs as there is a surge in demand for more protective scrubs.

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Top Impacting Factors: Market Scenario Analysis, Trends, Drivers, and Impact Analysis
Increase in fashion and style in almost every part of the world has created the requirement of fashionable and comfortable scrubs for medical professionals. Initially, the purpose of scrubs was to protect from the pathogens and harmful diseases to the health care workers in the operating rooms and hospitals, but as the technology advanced the focus has been inclined toward providing safety, comfort, and style to the surgical attire. The surge in innovation and technology, awareness about harmful pathogenic diseases, the requirement of comfort in the work apparel, increased disposable income, latest fashion and trends, increase in social media activities, e-commerce, improvement in the quality of fabrics, constantly upgrading styles, use of designs and printing on the scrubs and increasing collaborations are the key drivers which lead the growth of global athletic-style scrubsmarket. However, the availability of traditional scrubs, high price of athletic-style scrubs, less awareness about the product, and regulatory hurdles in the healthcare system hinder the market growth.

The global athletic-style scrubs market trends are as follows:

The collaboration of style with comfortable scrubs
Athletic-style scrubs are the innovation in the scrub market and have gained popularity among the health professionals as well as other people. They are designed in such a manner that they can be worn as the surgical apparel and for daily wear as well. The health care scrubs are required to be safe and not with many accessories for the safety of patients and health care worker also, therefore the key manufacturers have been designing apparel with the athletic style. The fabric used for the athletic-style scrubs is similar to the fabric used for sportswear such as polyester and inhibits properties such as wrinkle-resistant, moisture-wicking, anti-microbial, soft texture, lightweight, flexible, with mesh panels and others.

The key manufactures have been launching athletic-style scrubs with variants in colors such as black, gray, blue, burgundy, and others which are widely accepted by the health care system. They are also available in various designs and styles according to the requirement. The designs such as cartoon characters are developed on the scrubs which can be specially used by pediatricians. Ti Scrubs, the leading brand and first developer of athletic-style scrubs have launched scrub tops, scrub bottoms, scrub caps, scrub jackets, under scrubs, medical hijabs, medical arm sleeves and veterinary scrubs which are pet hair resistant. These all apparels are designed in the athletic style and provided with unique look and comfort.

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Key Benefits of the Report:
This study presents the analytical depiction of the global athletic-style scrubs industry along with the current trends and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and opportunities along with a detailed analysis of the global athletic-style scrubs market share.
The current market is quantitatively analyzed from 2020 to 2027 to highlight the global athletic-style scrubs market growth scenario.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
The report provides detailed global athletic-style scrubs market analysis based on competitive intensity and how the competition will take shape in the coming years.

Questions Answered in the Athletic-style scrubs Market Research Report:

What are the leading market players active in the athletic-style scrubs market?
What the current trends will influence the market in the next few years?
What are the driving factors, restraints, and opportunities in the market?
What future projections would help in taking further strategic steps?

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The demand for ergonomic office chairs has eventually decreased in these sectors.

An ergonomic office chair is mostly utilized in different firms and other business areas where employees operate in a sitting position for extended hours. Adjustable seats, brackets and natural postures, which minimize back discomfort and stress in the lengthy seating time, are the ergonomic chairs. Currently, the offices are selecting ergonomic office chairs over the standard office chair to make the workplace healthier, happier, and to boost employer productivity. The increasing workforce, rising health and well-being concerns for employees, increased awareness of obesity, an increased number of workplace injuries complaints globally are vital drivers for the growth of the ergonomic office chair market. The outbreak of the COVID-19 pandemic had a partially negative effect on the ergonomic office chair market. The enforcement of lockdown by the government had restricted the consumers from moving out resulting in the complete closure of the corporate and educational sector. Therefore, the demand for ergonomic office chairs has eventually decreased in these sectors.

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Companies Covered
Haworth, Inc., Herman Miller, Inc., Steelcase, Inc., HNI Corp, KOKUYO Co. Ltd., Knoll, Inc., Omega HNI Corp., OKAMURA Corp, IKEA Holding, BV., and Kimball International, Inc.

COVID-19 Impact Analysis
As the COVID-19 pandemic has forced countries to enforce lockdown, the supply and distribution chain had disrupted. The shifting of activities in operations and vendor operations impacted the production. Hypermarkets/supermarkets and convenience stores were closed, creating a gap in demand and supply.

The production process for office chairs has become a challenge for companies due to the limited availability of labour, disrupted raw material supply and logistic issue.
The demand for ergonomic office chairs has increased in households as consumers were restricted to their homes resulting in a shift in remote working. This shift of working condition had raised the requirement for ergonomic office chairs as the consumers wanted to have a proper setup to work for long hours. Consumers do not want to comprise with comfort and affect their performance by the usage of a conventional office chair.

Top Impacting Factors
The corporate industry is one of the most prominent industries in the market. New businesses from over the world are entering the corporate sector resulting in a surge in demand for ergonomic office chairs. An ergonomic office chair is a vital piece of furniture that assists an employee and helps in the improvement of performance.
High-range office chairs are hampering the growth of the ergonomic office chair market as consumers are in a dilemma whether to invest or not to invest in high-range chairs. High-range ergonomic office chairs are forcing price-sensitive customers to settle for a low-ranged conventional office chair. The price-sensitive customers are ready to give up.
The increasing concerns regarding health and fitness in employees are affecting their performance at work. The health and fitness concern in employees is encouraging them to find alternatives. Ergonomic chairs are gaining popularity among employees, as the chair offers lumbar support and employees can work for hours sitting on it comfortably.
Market Trends

Companies are forming a partnership with MNCs to promote their product

The production businesses create cooperation with the MNCs to expand sales. It is a technique through which employees utilize the workplace chairs, and they can decide to buy the ergonomic office chairs for their home if they experience the advantage of it. Distance work becomes widespread and it is now part of the everyday routine of the employee following the emergence of the COVID-19 pandemic.

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Development in the chairs is expected to attract more consumers

Employees may profit in every way possible from the advent of ergonomic office chairs, which offer additional functions, such as large armrests, massage vibration, heated pad, and others. These new characteristics are likely to shift the game in the ergonomic office chair industry, with an increased appeal. Every employee enjoys comfort, which contribute to an employee’s productivity.

An omni-channel strategy is beneficial for the growth of the ergonomic office chair market
Customers are opting for more convenient ways of buying ergonomic office chair by shifting to e-commerce purchases. Lack of transparency of details and inconsistent pricing is affecting the consumer to make a buying decision. As the world is moving toward digital business and mostly all transactions are occurring on the digital platform. It’s an opportunity for the companies to interact with the consumers recognize their wants. A clear message about the product detail and proper mentioning of the price without any hidden charges will motivate the customer to approach the purchase.

Key Benefits of the Report
This study presents the analytical depiction of the ergonomic office chair industry along with the current trends and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the ergonomic office chair market share.
The current market is quantitatively analyzed from 2020 to 2028 to highlight the ergonomic office chair market growth scenario.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
The report provides a detailed ergonomic office chair market analysis on the basis of competitive intensity and how the competition will take shape in coming years

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Asia-Pacific region was estimated to be the largest market for feminine hygiene products in 2015 and would continue to be the leading contributor throughout the forecast period. The region accounted for around 60% of the overall sales of sanitary pads by value, in 2015. Europe was the second largest market in 2015, closely followed by North America, owing to higher penetration of high-end products such as tampons, panty liners and internal cleansers. LAMEA is anticipated to grow at the highest CAGR of 7.5% during the forecast period owing to the increasing number of working women and the rising demand of tampons and panty liners

Feminine Hygiene Products Market Report, published by Allied Market Research, forecasts that the global market is expected to $42.7 billion by 2022, registering a CAGR of 6.1% during the period 2016-2022. In 2015, the Asia-Pacific region accounted for the largest market share of around 48.9%, owing to increasing awareness towards personal hygiene and higher adoption of sanitary pads in markets such as China, Japan and others.

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Major categories of feminine hygiene products include sanitary pads, tampons, panty liners & shields, internal cleansers & sprays and disposable razors & blades. Among the mentioned feminine hygiene products, sanitary pads dominate the market, accounting for nearly 2/3rd of the overall market revenue throughout the analysis period. In terms of growth, internal cleansers would be the fastest growing product category, followed by tampons and panty liners, owing to increasing demand of high-end feminine hygiene products across the globe.

Feminine hygiene products are primarily distributed through retail stores which include supermarkets & hypermarkets, specialty stores (drug stores, pharmacies and beauty stores), convenience stores, and dollar stores. Among these, supermarkets & hypermarkets segment accounted for the largest share in the overall sales of feminine hygiene products in 2015 and is expected to maintain its leading position throughout the forecast period. However, convenience stores are the prominent distribution channels in rural areas of developing markets such as India and China. Online sales channel, which presently represent a relatively smaller portion of the market, is anticipated to gain popularity in the coming years due to increasing penetration and developments in E-commerce.

Key Findings of Feminine Hygiene Products Market:
Asia-Pacific is the highest revenue generating market for feminine hygiene products, followed by Europe
LAMEA is the fastest growing market and the demand in this region is supplemented by increasing awareness towards personal hygiene and increasing number of working women
Sanitary pads are the most commonly used sanitary protection product across all the geographies and are available in variety of sizes, shapes, and absorption levels

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Europe has witnessed higher penetration of tampons and would continue to dominate the tampons market during the forecast period
North America has observed higher penetration of panty liners and internal cleansers & sprays

Supermarkets & hypermarkets and drug stores & pharmacies are major sales channel in developed markets such as North America and Europe
In developing countries such as India, feminine hygiene products are majorly distributed in rural areas through convenience stores

Company Profiles:-
Procter & Gamble Co.
Edgewell Personal Care Company.
Unicharm Corporation
Kimberly-Clark Corporation
Lil-Lets Group Ltd
PayChest Inc.
Svenska Cellulosa Aktiebolaget.
Kao Group
First Quality Enterprises, Inc.
Hengan International Group Co. Limited

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List of Figures
FIG. 1 TOP IMPACTING FACTORS
FIG. 2 TOP WINNING STRATEGIES
FIG. 3 TOP WINNING STRATEGIES COMPARISON, 2015(%)
FIG. 4 TOP INVESTMENT POCKETS
FIG. 5 VALUE CHAIN ANALYSIS
FIG. 6 PORTERS FIVE FORCE ANALYSIS
FIG. 7 NORTH AMERICAN BRAND SHARE ANALYSIS
FIG. 8 EUROPEAN BRAND SHARE ANALYSIS
FIG. 9 ASIA-PACIFIC BRAND SHARE ANALYSIS
FIG. 10 LAMEA BRAND SHARE ANALYSIS
FIG. 11 REVENUE OF PROCTOR & GAMBLE CO., 2013-2015($MILLION)
FIG. 12 REVENUE OF PROCTER & GAMBLE CO., BY BUSINESS SEGMENT (%), 2015
FIG. 13 REVENUE OF PROCTER & GAMBLE CO., BY GEOGRAPHY (%), 2015
FIG. 14 SWOT ANALYSIS OF PROCTOR & GAMBLE CO.
FIG. 15 REVENUE OF EDGEWELL PERSONAL CARE COMPANY, 2013- 2015($MILLION)
FIG. 16 REVENUE OF EDGEWELL PERSONAL CARE COMPANY, BY BUSINSS SEGMENTS (%) 2015
FIG. 17 REVENUE OF EDGEWELL PERSONAL CARE COMPANY, BY GEOGRAPHY (%), 2015 ….Continue

Similar Report :-
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Europe is expected to be the leading contributor of the market Baby Toiletries Market

Baby Toiletries Market Report, published by Allied Market Research, forecasts that the global market was valued at $56,938 million in 2015 and is expected to garner $87,339 million by 2022, registering a CAGR of 6.4% during the forecast period 2016 – 2022. Europe is expected to be the leading contributor of the market, followed by Asia-Pacific and North America.

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The growth of baby toiletries market is driven by rise in birth rates, increase in hygiene care for babies, and growth in disposable income of consumers. In addition, availability of premium range of branded products through various mediums on online portals, such as Amazon, Flipkart, Alibaba, and offline mediums, such as retails store, supermarket, and official brand outlets, further supplements the baby toiletries market growth.

However, presence of toxic chemicals in baby products, such as powders, wipes, and others, is expected to hamper the baby toiletries market growth. Increase in participation of women in workforce, in countries, such as U.S., South Africa, India, and others is expected to provide numerous growth opportunities for the market as the adoption of these products provides convenience and work life balance.

In 2015, the diaper segment accounted for the highest revenue share in the overall baby toiletries industry, owing to the convenience of usage and prevention of leakage from diapers providing ease to baby. The diaper segment dominated the baby toiletries market with over 58% share in 2015, and is estimated to maintain this trend throughout the forecast period.

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Moreover, disposable diapers are light and compact for usage and are preferred by customers as they provide ease and convenience in terms of absorbency and also minimize the efforts of washing. In addition, rise in demand from European countries that includes France, Spain, and the UK is expected to have a positive impact on the baby toiletries market growth, as these regions have a strong economic base. Other toiletries that include baby perfumes and fragrances are expected to witness the highest CAGR of 9.7% in the overall baby toiletries market.

Disposable diapers held the highest share in 2015 with over 66% share, and is anticipated to dominate the diapers market throughout the forecast period, owing to higher adoption in the developed countries of Europe and North America. However, skin care products including baby creams, powder, ointments, and lotions are anticipated to grow at a CAGR of 9.3% in the global baby toiletries industry.

Currently, people are preferring to buy the baby toiletries from the retail stores, and/or from the brand outlets, and from online websites, (such as Amazon and Flipkart), since they are meant to be used by the babies and parents are concerned while purchasing them. The growth of online market is expected to be driven by upsurge in smartphone penetration coupled with rise in internet usage and increase in online offers and discounts for various products.

The online mode of sale is expected to grow at CAGR of 8.6% during the forecast period. Many brands like FirstCry.com follow the hybrid model where they allow customers to either buy the baby products from their websites or from their official outlets. This provides customers to purchase according to their convenience.

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Europe accounted for the highest share of the global baby toiletries industry in 2015, and is expected to maintain its dominance during the forecast period, owing to the strong economic base and high penetration of internet. Asia-Pacific is estimated to grow at the highest rate, due to improved standard of living and extensive economic growth in China, Japan, and India. U.S. accounted for the highest share in North America that constituted around 72% of market share in baby toiletries industry.

Key Findings of Baby Toiletries Market
In 2015, the offline mode of sale accounted for the highest share, and is projected to grow at a notable CAGR of 5.8% during the forecast period.
Europe held the highest market share in 2015, and is anticipated to dominate the market.

Latin America is the major shareholder in the LAMEA baby toiletries market, accounting for more almost 38% share in 2015.

Other toiletries including perfumes and fragrances are anticipated to grow at a CAGR of 9.7%.
The key players profiled in the baby toiletries industry include Johnson & Johnson, Proctor & Gamble, Kimberly-Clark Corporation, Artsana S.p.A., Beiersdorf AG, Burt’s Bees, Inc., California Baby, Inc., Unilever, Aveeno, and Cotton Babies, Inc., and SCA Hygiene. These players have adopted various strategies, such as product launch and partnerships, to expand their foothold in the market.

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Companies, such as Kimberly-Clark Corporation and Procter & Gamble, are coming forward in spreading awareness regarding baby hygiene. National Diaper Bank network is assisted by Huggies, which is a Kimberly Clarks brand, in providing free diapers to the unprivileged families and spreading awareness regarding its usage. By providing all these benefits to costumers, the companies are trying to promote their sales, and hence, are enhancing their market reach.

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Allied Market Research is market research, consulting, and advisory firm of Allied Analytics LLP. Founded in 2013, the firm has been instrumental in offering high-quality syndicated and customized market research reports, consulting services, and useful insights to leading market players, startups, investors, and stakeholders. Driven by the aim to eliminate sub-standard data and become a successful partner for organizations, Allied Market Research has been innovating continuously, expanding the product & service portfolio, and implementing the client-first approach since its inception. With the clientele spanning more than 7,000 organizations that also include a majority of Fortune 500 companies, AMR has a proven track record of helping and serving the global clientele and playing a major role in their success.

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 According to a new report published by Allied Market Research titled, “liquid soap market by type, product type, application, and distribution channel: global opportunity analysis and industry forecast, 2021–2027,” the global liquid soap market size is expected to grow at a CAGR of 9.30% during the liquid soap market forecast period. In 2019, North America accounted for the largest share of around 35.20%, owing to rise in consumer awareness toward health & hygiene practices and rapid penetration of adopting products related to sanitization and cleanliness in the market. In addition, rise in positive cases of coronavirus have changes safety trends in homes, offices, and public places in this region. Moreover, emerging countries in Asia-Pacific, such as China and India, are anticipated to witness increase in demand for liquid soaps during the forecast period, owing to improvement in living standards and rise in disposable income among consumers.

Growth in value sales for liquid soaps is attributable to surge in demand for variety of products that facilitate better results. Liquid soap industry is popular in developed regions of the Americas and Europe, where manufacturers develop collaborations with hotel chains so that it can offer product related to their own hotel brands.

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Liquid soaps have witnessed higher rate of adoption in North America and Europe. However, low availability has been observed for these products in some major parts of Asia-Pacific and LAMEA, which is attributable to low performing macro-economic factors such as internet penetration and aggressive marketing strategies by manufacturers. Thus, lower penetration of such products limits growth of the liquid soap market.

For the purpose of liquid soap market analysis, the market is segmented by product into hand wash, face wash, surface cleaner and other (beard wash, body wash, and dish wash). The face wash segment accounted for a larger share of around 36.76% of the overall market in 2019. This segment is further expected to capture a larger liquid soap market share in 2027, owing to increase in demand for liquid soaps. This segment is anticipated to witness faster growth in developed economies, and is expected to account for 36.63% of the overall market by 2027.

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On the basis of type, the market is segregated into organic and conventional segment. The conventional segment is expected to account for 63.26% of the overall market revenue by 2027.

On the basis of application, the market is segregated into residential and commercial segment. The residential segment is expected to account for 63.3% of the overall market revenue by 2027.

On the basis of distribution channel, the market is segregated into hypermarket/supermarket, convenience store, specialty store and online sales channel. The hypermarket/ supermarket segment is expected to account for 40.59% of the overall market revenue by 2027.

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Key Findings Of The Study

In 2019, North America was the highest revenue-generating market, owing to rise in consumer awareness toward health & hygiene practices and rapid penetration in the market
Europe has emerged to be the second largest market with the UK and France accounting for prominent shares of the overall market, by value.
The face wash segment has emerged to be the most prominent segment, owing to rise in demand for liquid soaps.
Asia-Pacific is expected to witness fastest growth from 2019 to 2027, owing to improvement in living standards and rise in disposable income among consumers in developing economies such as China and India

Key players operating in the Liquid soap market include Reckitt Benckiser Group plc., Procter & Gamble, Unilever, 3M, Lion Corporation, GOJO Industries Inc., Kao Chemicals, Godrej Consumer Products, Bluemoon Body care, and NEW AVON LLC.

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Allied Market Research is market research, consulting, and advisory firm of Allied Analytics LLP. Founded in 2013, the firm has been instrumental in offering high-quality syndicated and customized market research reports, consulting services, and useful insights to leading market players, startups, investors, and stakeholders. Driven by the aim to eliminate sub-standard data and become a successful partner for organizations, Allied Market Research has been innovating continuously, expanding the product & service portfolio, and implementing the client-first approach since its inception. With the clientele spanning more than 7,000 organizations that also include a majority of Fortune 500 companies, AMR has a proven track record of helping and serving the global clientele and playing a major role in their success.

David Correa
5933 NE Win Sivers Drive
#205, Portland, OR 97220
United States
USA/Canada (Toll Free):
+1-800-792-5285, +1-503-894-6022
UK: +44-845-528-1300
Hong Kong: +852-301-84916
India (Pune): +91-20-66346060
Fax: +1(855)550-5975
help@alliedmarketresearch.com
Web: www.alliedmarketresearch.com 
Allied Market Research Blog: https://blog.alliedmarketresearch.com 
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