360 degree feedback software market provides a platform, which allows open communication about performance as it involves a feature where employees can receive feedback from all directions. Collecting feedback from several individual helps the HR management to gain more insight about their employees. Additionally, the demand for the web-based 360 degree feedback software has increased due to cloud-based solutions.
Furthermore, its popularity is increased with small and medium business retailers due to its easy & direct access to internet and affordability. This is expected to boost the market growth of 360 degree feedback software. Moreover, from the HR perspective, as there is an increase in the number of employees in an organization, this software will help them to know about the skills and behavior of their employees more accurately and quickly without wasting time.
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Impact of COVID-19 on 360 Degree Feedback Software Market:
- The emergence of COVID 19 has a great impact on not only the countries but also different industries across the world. Furthermore, lockdown and restrictions have forced people to work from home.
- Moreover, extensive use of conferencing applications, such as Zoom, Skype, and Microsoft Teams, are benefitting while other technologies, such as Virtual Private Networks (VPNs), cyber security, and data security, will see a surge as most workforces are operating remotely. Due to this, HR managers are having great problem in monitoring, reviewing, and judging the employee’s work performance.
- However, with timely feedback report, the 360 degree feedback software not only helps the organization to increase employees’ engagement but also helps them to retain employees.
- However, due to the downfall in the economy, many companies are forced to reduce their operating budget. Thus, most companies are still hesitant to buy new software.
It is observed that the productivity of an unsatisfied and unhappy employee decreases as compared to any happy and satisfied employee. Therefore, it is important for any organization to keep a track on the mood and sentiments of their workforce. 360 degree feedback software provides them with a platform where their employees can share views, feedback, and give suggestions if required. Furthermore, in special scenario, such as business mergers, change leadership, and management reconstruction, the software helps the managers to capture real sentiments of employees
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Although there are several pros of using this software, it also has its cons or disadvantages too. 360 degree feedback software can garner dishonest feedback. This problem arises when the employees involved in this process lacks trust in their management they tend to give dishonest review. Additionally, employees who are friends in the company can give dishonest reviews to get a positive score for one another.Furthermore, this process is time consuming as there are multiple participants involved. Although customizing the software can solve this issue, but still setting up the software is difficult.
SAP Qualtrics 360 Feedback is a cloud-based solution, which contains an automated surveys, smart routing with automated workflows, and flexible form deployment. This helps the employees to understand where exactly they should focus to improve their career and impact better business outcome for the organization. Furthermore, new tools are launched in the market, which transform the HR productivity, support changing business, and adapt the working of modern organizations to develop and nurture the employees of the company at all levels
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Key Benefits of the Report
- This study presents the analytical depiction of the 360 degree feedback software market along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the 360 degree feedback software market share.
- The current market is quantitatively analyzed to highlight the 360 degree feedback software market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed 360 degree feedback software market analysis depending on competitive intensity and how the competition will take shape in the coming years
Key Market Players:
- Appraisal360,
- Saba Software,
- Mettl Online Assessment,
- CustomInsight,
- Salesforce,
- TALENTGUARD,
- STAR 360 Feedback,
- AssessTEAM,
- LLP,
- SurveyMonkey,
- PeopleGoal, Inc.
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