Rise in health awareness, increase in obese population, increase in need for an active and healthy lifestyle, and surge in number of fitness enthusiasts drive Europe Pilates& yoga studios market. The outbreak of Covid-19 adversely affected the fitness and recreation activities industry. The demand for digital classes in the yoga and fitness industry increased during the pandemic.

According to the report published by Allied Market Research, the Europe Pilates & yoga studios market generated $15.38 billion in 2020, and is estimated to generate $71.15 billion by 2030, witnessing a CAGR of 13.0% from 2021 to 2030. The report offers a detailed analysis of changing market trends, value chain, top segments, key investment pockets, regional scenarios, and competitive landscape.

Rise in health awareness, increase in obese population, increase in need for an active and healthy lifestyle, and surge in number of fitness enthusiasts drive Europe Pilates& yoga studios market. However, availability of other options such as multi-specialty gyms, fitness facilities, and therapy classes impede market growth. On the contrary, rise in disposable income and promotion of yoga for male participants present new opportunities in the next few years.

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Covid-19 Scenario:

  • The outbreak of Covid-19 adversely affected fitness and recreation activities industry. The demand for digital classes in the yoga and fitness industry increased during the pandemic. Many studio owners shifted toward digital options. 
  • Covid-19 has expedited the adoption of a hybrid model of online/in-person exercises, which more brick-and-mortar studio owners and Pilate studio owners are likely to keep once the pandemic ends.
  • Owners of fitness clubs, yoga studios, and boutique fitness operators who were seeing a fall in memberships rapidly caught on, and most of them now offer on-demand and live-stream group workouts.

The report offers detailed segmentation of the Europe Pilates& yoga studios marketbased on product type.

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Based on product type, the yoga classes segment accounted for the largest share in 2020, holding nearly half of the total share, and is projected to continue its leadership status during the forecast period. Moreover, the same segment is estimated to manifest the highest CAGR of 13.8% from 2020 to 2030.The report also includes an analysis of Pilates classes, Pilates& yoga accreditation training, reformer Pilates, and merchandise sales segments.

Leading players of the Europe Pilates& yoga studios market analyzed in the research includeCore Pilates, Body & Soul Yoga Club, Cheltenham Pilates & Yoga, Flex Studio, Fitness Unlimited, LV Yoga, Fareham, Hummingbird Pilates & Yoga, M Pilates+Yoga, Sandstone Yoga & Pilates, and Pilates Plus.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

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