Cloud applications are controlling the logic, the formatting of the output, and the data to run a local device on the browser. It handles some processing services and makes the application programming interface (API), a call to the cloud server for additional data and processing. Cloud-based applications are adopted by enterprises to streamline their business processes, which fuels the growth of the cloud applications market.
Rising awareness of the benefits of cloud applications is the chief reason for the growth of the global market. The flexibility and scalability of cloud applications alongside the customization delivered by various cloud service providers are the major factors that drive the growth of the market.
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In addition, demand for safely and securely backed up remote work fuels the market growth. However, a lack of technical expertise hampers the market growth.
Furthermore, the increased use of advanced technology in cloud applications in various industry verticals is expected to provide lucrative opportunities for the global cloud application market.
North America is anticipated to have the biggest market share during the projection period, owing to increased acceptance of cloud application services and large number of service providers existing in the region.
An organization operating across diverse verticals in the region uses cloud applications such as HCM, SCM, CRM, and ERM to automate and maintain business procedures.
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In addition, technological advances in developing markets such as China, India and Japan and increased digitalization in the region are also expected to lead to substantial progress in the Asia-Pacific.
Businesses use SaaS software for delivering web applications and underlying IT platforms and infrastructure. SaaS software offers ideal solutions for businesses including maintaining infrastructure, platforms, and software, providing valuable insights into business operations, and allowing for workflows to streamline business processes.
In addition, it delivers content management systems, human resource software, and customer relationship management tools, which propel the growth of the market.
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Companies covered: Major players include Adobe, Google, LLC, IBM, Microsoft, Oracle, Sage Group plc , Salesforce, SAP , ServiceNow and Workday, Inc.
Impact of COVID-19 on Cloud Applications Market:
- Since the COVID-19 virus outbreak in December 2019, the disease has spread to almost all countries around the globe, with the WHO declaring it a public health emergency. The global impacts of the disease are already starting to be felt, and expected to significantly affect the global cloud application market in 2020.
- As governments have imposed lockdowns to contain the spread of the virus, businesses are turned on online. Cloud applications are expected to reduce the cost of infrastructure.
- Overall, the pandemic is expected to have a positive impact on the cloud application market.
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