Non-alcoholic drinks, also known as ‘virgin drinks’, ‘mocktails’ and ‘near beer’, refer to the beverages that comprise less than 0.5% of alcohol content by volume. Non-alcoholic drinks market encompasses a wide range of refreshment beverages, including energy drinks, juices, soft drinks, coffee & tea, bottled water, and probiotics. The beverage industry has faced spectacular transformation in consumer preferences in the past decade. However, the global non-alcoholic drinks market witnessed sudden downfall in the sales and distribution of soft drinks. Furthermore, the cancellation of international sports events such as Indian Premier League (IPL) 2020, Cricket World Cup 2020, Olympics, and other events has impacted the overall sales of beverages negatively. The market is expected to set back at its previous growth trend over the next couple of years.
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Segment review
The non-alcoholic drinks market is segmented based on the product type and geography. By product type, the market can be segmented into soft drinks, tea & coffee, energy drinks, juices, bottled water, dairy drinks, and others. By distribution channel, the study covers supermarket/hypermarket, convenience stores, specialty stores, online retails, and others. By price point, the market is analyzed into standard, premium, and luxury categories. Geographically, the market is segmented into North America, Europe, Asia-Pacific, and LAMEA.
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The players who operate in the global non-alcoholic drinksmarket have adopted various developmental strategies toincrease their market share, gain profitability, and remain competitive in the market. The key players operating in the non-alcoholic drinks market include- A.G. Barr, Dr. Pepper Snapple Group, DydoDrinco, Attitude Drinks, Co., Livewire Energy; Calcol, Inc., Danone, Nestlé S.A., PepsiCo, Inc., and the Coca-Cola Company.
Key Benefits of the Report:
- The report provides a quantitative analysis onnon-alcoholic drinks market, market trends, estimations, and dynamics of the non-alcoholic drinksmarket size from 2020 to 2031 to identify the prevailing opportunities.
- Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and streng then their supplier–buyer network.
- In-depth analysis, the market size, and segmentation assist to determine the prevailing non-alcoholic drinks market opportunities.
- The major countries in each region are mapped according to their revenue contribution to the non-alcoholic drinks market.
- The market player positioning analysis facilitates benchmarking and provides a clear understanding of the present position of the market players in the non-alcoholic drinksindustry.
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