Off-the-Road Tire Market Strategies of Major Companies, and New Trends by 2030 

Off-the-road (OTR) tires are largely utilized in heavy-duty vehicles for off-road applications in mining, agriculture logistics, and housing industries. Growth of the housing industry in developing countries has fueled the demand for construction and material handling equipment, which in turn is expected to boost the growth of the off-the-road tires market significantly. The growth of the market is further driven by rise in use of off-the-road vehicles such as cranes, wheel loaders, telescopic handlers, tractors, and special purpose vehicles. 

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Market scope and structure analysis:

                Report Metric                                               Details
  Market size available for years  2020–2027
  Base year considered  2019
  Forecast period  2021–2027
  Forecast units  Value (USD)
  Segments covered  Product, Vehicle, End Users, Target Market, Geography
  Regions coveredNorth America (the U.S. and Canada), Europe (Germany, the UK, France, and rest of Europe), Asia-Pacific (China, Japan, India, and rest of Asia-Pacific), Latin America (Brazil, Mexico, and rest of LATAM) and The Middle East and Africa
  Companies coveredBridgestone, Michelin, Goodyear, Yokohama Tire, China National Tire & Rubber, MRF, Continental, Belshina, Cheng-Shin Rubber, and Eurotire

COVID-19 scenario analysis:

  • With the shutdown of all the major industries there is almost zero demand for the tiers or vehicles, which is expected to hamper the market growth. In addition, the inventory kept with tire manufacturers has risen to one month’s worth of production.
  • The producers are currently working on strategies, such as production cut, to reduce stockpiling.
  • The tire manufacturers are also facing difficulties with the storage space due to the lockdown.
  • The slump in tire demand has also nullified the benefits of a sharp decline in natural rubber prices.
  • Farmers are unable to tap rubber because of lack of labor, due to which all major activities have been put to halt until further notice. 

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Top impacting factors: Market scenario analysis, trends, drivers, and impact analysis 

The factors such as increase in the sales of off-highway vehicles and rise in farm mechanization boost the growth of the global off-the-road tire market. Moreover, extreme weather conditions and low-cost tires from an unorganized market restrain the growth of the global market. However, introduction of eco-friendly off-the-road tires is anticipated to provide lucrative growth opportunity for the market expansion.

Increase in the sales of off-highway vehicles 

Off-the-road vehicles industry is currently witnessing a complete change in manufacturing globally. The major factor that boost the growth of the off-the-road vehicles market is increase in adoption of off-road vehicles in military and recreational operations. Off-road trucks are utilized in military operations to move cargo, fuels, and ammunition. These vehicles also are utilized for the transportation of heavy loaded weapons during wars. Furthermore, advanced technologies like GPS on these vehicles, for creating field boundaries and marking field lines, permit to decrease soil compaction and save planting time by plotting the lines. 

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Increase in farm mechanization 

Off-Road machines are used to carry out major day-to-day operations in the farm and agriculture industry. Utility off-road vehicles are utilized for agricultural operations as an example in crop plotting and scouting, for selecting rocks, for irrigation purposes, and so on. Nowadays, most of the work is been carried out using this machinery in the fields, which leads to replacement of tires at regular intervals which will boost the growth of global off the road tire market in the forecasting period.

Key segments covered:

               Segments                              Sub-segments
  ProductRadial TiresBias TiresNon-Pneumatic Tires
  Vehicle TypeEarthmoversLoader and DozersGradersMaterial Handling EquipmentTractors and Agricultural Equipment
  End UsersConstructionIndustrialMiningAgriculturePortsOther
  Target MarketOriginal Equipment Manufacturers (OEM)Aftermarket

Key benefits of the report:

  • This study presents the analytical depiction of the global market along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with a detailed analysis of the global off-the-road tire market share.
  • The current market is quantitatively analyzed from 2020 to 2027 to highlight the global off-the-road tire market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
  • The report provides a detailed global off-the-road tire market analysis based on competitive intensity and how the competition will take shape in the coming years. 

Questions answered in the off the road tire market research report: 

  • Which are the leading market players active in the off the road tire market?
  • What are the current trends that will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What are the projections for the future that would help in taking further strategic steps?

Off-the-Road Tire Market Report Highlights

AspectsDetails
By ProductRadial TiresBias TiresNon-Pneumatic Tires
By Vehicle TypeEarthmoversLoader and DozersGradersMaterial Handling EquipmentTractors and Agricultural Equipment
By End UsersConstructionIndustrialMiningAgriculturePortsOther
By Target MarketOriginal Equipment Manufacturers (OEM)Aftermarket
By RegionNorth America  (U.S., Canada, Mexico)Europe  (UK, Germany, France, Russia, Rest of Europe)Asia-Pacific  (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific)LAMEA  (Latin America, Middle East, Africa, Rest of LAMEA)
Key Market PlayersCheng-Shin Rubber, Continental, MRF, Belshina, Michelin, China National Tire & Rubber, Goodyear, Yokohama Tire, Eurotire, Bridgestone

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