Rise in demand for enterprise BI mobile applications, increase in the use of cloud services, and real time reporting analytics drive the growth of the global Mobile BI Market. The outbreak of covid-19 has impacted the market to certain extent. However, the government bodies have relaxed certain restriction to support the industries in terms of economic stability. Based on region, the market across North America held lion’s share in 2016.
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The report offers detailed segmentation of the global mobile BI market based on application, industry vertical, type, and region. Based on industry vertical, the media and entertainment segment held the highest market share in 2018, and is projected to maintain its lead position during the forecast period. However, the BFSI segment is projected to witness the largest CAGR of 20.2% from 2016 to 2023. Other segments covered in the report include IT and telecommunications, healthcare and life sciences, government and defense, energy and utilities, and others (manufacturing, education, transportation, and logistics).
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Based on region, the market is studied across Asia-Pacific, North America, Europe, and LAMEA. The market across North America dominated the market in 2016, holding for the highest market share terms of revenue, and is expected to lead the trail by the end of 2023. However, the market across Asia-Pacific region is projected to manifest the fastest growth rate during the forecast period. Leading players of the global mobile BI market analyzed in the research include Microstrategy Incorporated, SAS Institute, Tableau Software, Information Builders Inc., International Business Machines Corporation, SAP SE, Microsoft Corporation, Oracle Corporation, Tibco Software Inc., Yellowfin International Pty. Ltd, and Olik Technologies Inc.
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Impact of Covid-19 on Mobile BI Market:
- The covid-19 outbreak has immensely impacted the world and disrupted the lifestyles globally. Most of the industries have been suspended during the initial phase of the lockdown, to curb the spread of covid-19. Which affected the Mobile BI industry to certain extent.
- The trend of remote working and stay at home, however, has proliferated the demand for telecommunications, media and entertainment. Which further augmented the demand for mobile BI.
- Moreover, the government bodies have relaxed certain restriction to support the industries in terms of economic stability. This is expected to help the mobile BI industry to recoup soon.
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