Increase in the number of organizations around the globe and their efforts to have an online presence, the proliferation of mobile marketing platforms, the availability of web hosting services with excellent server performance, a rise in demand for managed web hosting services, and a surge in call for best-hosting services during COVID-19 pandemic drive the growth of the global web hosting services market.
On the other hand, challenges associated with providing scalability and maintaining uptime impede growth to some extent. However, artificial intelligence (AI) in web hosting and an increase in the adoption of cloud-based gaming solutions are expected to create lucrative opportunities in the industry.
Based on type, the shared hosting segment contributed to more than one-third of the global web hosting services market share in 2019, and is expected to lead the trail by the end of 2027.
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This is because most SMEs prefer such types of web hosting due to the low traffic that they receive on-site. The website builders segment, on the other hand, would register the fastest CAGR of 18.0% throughout the forecast period.
Based on the deployment model, the public cloud segment accounted for more than two-fifths of the global Internet hosting services market revenue in 2019, and is expected to retain its dominance by 2027. This is attributed to public cloud hosting benefits such as scalability, flexible pricing, extreme reliability, and high performance.
Simultaneously, the hybrid cloud segment would showcase the fastest CAGR of 17.2% from 2020 to 2027, due to the advantages that the hybrid cloud provides in contrast with private and public cloud technology.
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Based on geography, North America held the major share in 2019, generating around two-fifths of the global web hosting services market, due to the presence of key market players such as AT&T, Amazon Web Services, and GoDaddy Inc. along with the emergence of cloud data centers.
At the same time, the market across Asia-Pacific would manifest the fastest CAGR of 19.2% during the forecast period. This is owing to an upsurge in the number of small & medium-sized enterprises (SMEs) and the rise in the adoption of digital platforms in the province.
Key players profiled in the report include AT&T Inc., Just Host, Dreamhost Inc., Easyhost, GoDaddy Inc, Google Inc., Amazon Web Services Inc., 1&1 Internet Inc., and InMotion Hosting.
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