Japan portable power station market size was valued at $137.9 million in 2020, and is projected to reach $225.5 million by 2030, growing at a CAGR of 5.1% from 2021 to 2030. Rise in use of smart electronic devices and growth in concerns regarding CO2 emissions drive the growth of the Japan Portable Power Station market. However, high cost of battery-powered portable power stations restrains the market to some extent. On the other hand, high cost of battery-powered portable power stations presents new opportunities in the upcoming years.
The main factors driving the growth of the Japan portable power station market include increase in demand for smart devices (including smartphones and smart watches), as well as the demand for uninterruptible power supplies for applications such as emergency power supplies, automobiles and off-grid power supplies. However, the longer charging time and high cost of portable power stations restrain the Japan portable power station market growth.
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The report offers detailed segmentation of the Japan Portable Power Station market based on type, application, and sales channel.
Based on type, the 501-1000 watt-hours segment held the largest market share in 2020, holding nearly two-fifths of the total market share, and is expected to continue its leadership status during the forecast period. Moreover, the 1500 watt-hour or more segment is projected to register the highest CAGR of 5.5% from 2021 to 2030.
Based on application, the emergency power segment held the highest market share in 2020, holding nearly three-fourths of the total market share, and is expected to continue its leadership status during the forecast period. Moreover, the off-grid segment and automotive segment are estimated to register the highest CAGR of 5.2% each from 2021 to 2030.
Based on sales channel, offline segment contributed to the highest share in terms of revenue in 2020, holding more than half of the Japan Portable Power Station market, and is estimated to continue its dominant share by 2030. However, online segment is projected to manifest the fastest CAGR of 5.2% during the forecast period.
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The major companies profiled in this Japan portable power station industry report include Anker Technology, Bluetti, Ecoflow, Jackery Inc., Lion Energy, Suaoki, Chilwee Group Co., Ltd., Ges Group Limited Company, Mitsubishi corporation and Alpha ESS Co., Ltd.. The players in the market have adopted several strategies, such as product launch and business expansion, to sustain the market competition.
Impact of COVID-19 on the global portable power station market
As people remain isolated in their homes, COVID19 continues to have a major impact on tourism and air travel globally. Closed destinations and hotels, as well as travel restrictions, camping and outdoor recreation will affect travel and tourism. According to data from the World Tourism Organization (UNWTO), all tourist destinations in the world have implemented travel restrictions, 97 destinations (45%) have totally or partially closed their tourist borders, and 65 destinations (30%) have been totally or international flights partially suspended, and 39 destinations (18%) are closing borders, prohibiting passengers from certain countries of origin. Additionally, impact of COVID-19 on camping and other outdoor industry affecting portable power station sales. The above restrictions have directly impacted the portable power station market in Japan.
Key findings of the study
- By application, the emergency power segment accounted for the largest market share in 2020.
- By capacity, the 501-1,000 Wh segment garnered the largest market share in 2020.
- By sales channel, the offline segment garnered the largest market share in 2020.