Over-air updates for software components are a feature that appears in the automotive applications space. In recent years, the electronic components of automobiles have increased dramatically due to the increasing use of driver assistance and safety features in vehicles. The advent of IVI and connected car technology has decreased the difficulty of driving. As, electronics, software, and apps come from the most important part of modern cars.

The use of in-car apps allows car maintenance to be monitored using cell phones. It also assists customers in connecting with various service personnel and communicating with them via text, images, and videos. These apps assist in automotive diagnostics by continuously monitoring vehicle damage and the operation of various parts.

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In addition, applications are now integrated with various sensors that prepare to monitor the activity of drivers and monitor their focus on the road to avoid disturbing driving. Increased performance of these programs helps the user to monitor car repairs with the help of smartphones. It also allows customers to establish contact with several service personnel and makes contact with text, photos, and videos. In addition, in-car applications help diagnose car issues in the event of a dangerous situation offering a recommendation for multiple repair sites and maintenance costs respectively.

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With the rapid development of technology, companies have allowed advanced features in the latest infotainment systems in cars. These unique features include interacting with external devices such as mobile and the Internet in live media and video streaming, roaming and information sharing. However, there are still some problems regarding the connection between the internet and the infotainment systems inside the car. Due to the lack of proper internet connection, end users are not able to access or use the live streaming media feature or emails. Minor network connections can be seen in some areas where continuous air changes due to heavy rainfall, thick snow, and atmospheric smoke lead to disruption of a fixed network. Therefore, the lack of uninterrupted, seamless communication is one of the obstacles to the growth of the infotainment market system. Furthermore, this ban is expected to reduce its impact in the future supported by rapid growth in the telecommunications industry.

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Major industry players such as – Robert Bosch GmbH, NXP Semiconductors N.V., Renesas Electronics Corporation, BlackBerry Limited, Nvidia Corporation ,Microsoft Corporation, Airbiquity Inc., Elektrobit Automotive GmbH, Green Hills Software, Wind River Systems

COVID-19 Scenario Analysis:

  • The emergence of COVID-19 has severely affected almost all industries across the world. Further, lockdown restrictions on movement have disrupted the supply chain, but gave opportunities to the car industry and have an impact on the growth of the In-car apps market.
  • In addition, the changes in consumer behavior and demand, purchasing patterns, re-routing of the supply chain, current market forces, and significant interventions of governments are noticeable.

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