The additional benefits of HD voice include simultaneous voice and 4G LTE data, one-way or two-way video calls (including video calls over Wi-Fi), six-way conference calls, Wi-Fi Calling, and others. A HD voice call using G.722 can be delivered on the same amount of bandwidth as its digital public switched telephone network (POTS) equivalent of G.711 i.e. 64 Kbps. Therefore, the global HD voice market size is expected to grow at a significant rate during the forecast period.
In smartphones, when HD Voice is enabled, the service accesses to the latest advanced calling features, which is made possible by VoLTE technology. VoLTE delivers voice calls over the 4G Long-Term Evolution (LTE) network to provide high sound quality. A more natural sounding audio is attained when both parties are using HD voice enabled smartphones that are connected to service providers 4G LTE network.Â
HD voice is transforming the voice communication and collaboration by bringing high-fidelity to the smart phones such as telephones, creating a richer and more natural experience which in turn is increasing adoption of VoLTE across various sectors. This is a major factor expected to drive the growth of the global HD voice market. Businesses that operate globally are evidently changing voice usage models to increase clarity for more natural conversations, which in turn significantly boosts recognition and enhances productivity of the business, which is also a factor that fuels the growth of the global HD voice market. Growing acceptance of softphone technology and support of WebRTC by diverse web browsers that offers capability to make calls from computer using a VoIP service, is in turn propelling the growth of the global HD voice market. For instance, Skype, iChat, and GoogleTalk are some of the more popular VoIP services used globally. However, rapid growth of over-the-top (OTT) players and lack of codec interoperability are some of the major factors that are expected to restraint the growth of the global HD voice market.
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The global HD voice market is segmented based on access type, user type, application, and region. Based on access type, it is bifurcated into mobile access and broadband access. Based on user type, it is classified into enterprise user and consumer. Based on application, it is categorized into audio broadcast, web conferencing, video conferencing, audio conferencing, multimedia conferencing, and announcement services. Based on region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
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Key market players such as – AT&T Inc., Orange AG, Avaya, Inc., Polycom, Inc., Broadcom, Inc., CISCO Systems, Inc., Alcatel-Lucent S.A, Deutsche Telekom AG, Verizon Communication, Inc., and Telefonaktiebolaget LM Ericsson.
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Key drivers that are propelling the growth of the market included in the report. Additionally, challenges and restraining factors that are likely to curb the growth of the market are put forth by the analysts to prepare the manufacturers for future challenges in advance.
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