According to a new report published by Allied Market Research, titled, “Global feminine hygiene products market by nature, product type, distribution channel, and region: global opportunity analysis and industry forecast, 2021–2030,”. The report offers an extensive analysis of changing market trends, key segments, top investment pockets, regional scenario, Porter’s Five Forces, and competitive scenario.
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The global feminine hygiene products market was valued at $38.9 billion in 2020, and is projected to reach $68.7 billion by 2030, registering a CAGR of 6.1% from 2021 to 2030.Feminine hygiene products are type of personal care products, used majorly during menstruation. These products are also used to, remove unwanted hair, and others. Moreover, increase in disposable income of consumers in developed countries leads to rise in demand for premium products. This results into greater adoption of sanitary protection products among women. Moreover, to avoid negative impacts on the environment due to disposal of sanitary waste, women are demanding biodegradable, compostable, and eco-friendly sanitary products. This offers a lucrative opportunity for manufacturers to invest in the production of such innovative products and strengthen their market position.
The outbreak of coronavirus has minimal impact on the feminine hygiene products industry along with all stages of supply chain and value chain. Presently, the supply chain is far more complex as compared to what it was a decade ago. The COVID-19 pandemic has not only hampered production facilities but also disrupted supply chains such as material suppliers and distributors of the feminine hygiene products market globally.
Furthermore, increase in level of consumer education and growth in awareness about alternative hygiene products such as tampons and panty liners have led to an increase in demand for these products in the developing countries. Moreover, various types of retail format such as departmental stores, super markets, and specialty stores have propelled the demand for tampons in developing countries. Therefore, increase in demand for tampons and panty liners in developing countries provide lucrative opportunity for global players to gain foothold in this market.
The feminine hygiene products market is expected to increase during the forecast period. This is attributable to rise in number of working women population across the globe. There is increase in demand for feminine hygiene products among female customers across the globe along with an increase in consumer awareness and need for personal hygiene.
The feminine hygiene products market is categorized into nature, product type, distribution channel, and region. By nature, it is classified into disposable and reusable. By product type, it is divided into sanitary pads, tampons & menstrual cup, panty liners & shields, internal cleansers & sprays, and disposable razors & blades. By distribution channel, it is segregated into supermarkets/hypermarkets, pharmacy, online stores, and others. By region, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, the UK, Italy, Spain, Russia, and rest of Europe), Asia-Pacific (China, India, Australia & New Zealand, Japan, South Korea, ASEAN, and rest of Asia-Pacific), and LAMEA (Brazil, Saudi Arabia, South Africa, Argentina, and Rest of LAMEA).
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Some of the key players in the feminine hygiene products market analysis includes Edgewell Personal Care Company, First Quality Enterprises, Incorporation, Hengan International Group Co. Limited, Johnson & Johnson, Kao Corporation, Kimberly-Clark Corporation, Procter & Gamble Company, Svenska Cellulosa Aktiebolaget (Essity Aktiebolag, Unicharm Corporation and Unilever plc.
Key Benefits For Stakeholders:
• This report provides a quantitative analysis of the current feminine hygiene products market trends, estimations, and dynamics of the market for the period of 2021–2030 to identify prevailing market opportunities.
• The key countries in four major regions have been mapped based on the market share.
• Porter’s Five Forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen the supplier–buyer network.
• In-depth analysis of the market segmentation assists to determine prevailing feminine hygiene products market opportunities.
• Major countries in each region have been mapped according to the revenue contribution to the global feminine hygiene products industry.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of market players.
• The report includes both regional as well as global the feminine hygiene products market analysis, key players, market segments, nature areas, and feminine hygiene products market growth strategies.
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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
Pawan Kumar, the CEO of Allied Market Research, is leading the organization toward providing high-quality data and insights. We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
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