An increase in the use of millet seeds in snacks is fueling the growth of the global Millet Snacks Market. The bland-tasting millet seeds are a healthy food grain with a long list of health advantages. Engaged stakeholders are attempting to include millet seeds in various sorts of snacks that will make it simpler for customers to eat millet in an effort to increase the popularity of millet consumption. The millet snacks market was valued at $2.4 billion in 2021, and is estimated to reach $3.7 billion by 2031, growing at a CAGR of 4.9% from 2022 to 2031.

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The major players analyzed in the global millet snacks industry are Milletsnacks.com, Healthy Master, orgtree, Moon Food, Urban Millets Pvt Ltd, Nativefoodtore, HiYou, Cicer Food Products and Slurrp Farm.

Key finding of the study

  • By type, the extruded products segment was the highest revenue contributor to the market with $1,999.9 million in 202 1, and is estimated to reach $3,130.1 million by 2031, with a CAGR of 4.8%.
  • By age group, the millennials segment was the highest revenue contributor to the market, with $1,083.8 million in 2021, and is estimated to reach $1,584.5 million by 2031, with a CAGR of 4.0%.
  • By distribution channel, the offline segment was the highest revenue contributor to the market, with $17,63.8 million in 2021, and is estimated to reach $2728.5 million by 2031, with a CAGR of 4.6%.
  • Region-wise, Asia-Pacific was the highest revenue contributor, accounting for $1,043.3 million in 2021, and is estimated to reach $1,532.0 million by 2031, with a CAGR of 4.0%.

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Segmentation:

As per the distribution channel, the online segment is projected to grow at the highest CAGR growth rate during the forecast period, attributed to the availability of food products in online stores and other benefits such as doorstep delivery, convenient shopping facilities, and hassle-free payment gateway. Furthermore, most of the companies are opening their online stores and providing their products at discounted rates and other promotional coupons to sell their products which further boost the growth of the millet snacks market through the online segment during the forecast period.

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