The global children entertainment centers market size was valued at $8.15 billion in 2018, and is projected to reach $15.37 billion by 2026, growing at a CAGR of 8.4% from 2019 to 2026.
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Rise in number of malls, favorable youth demographics, and continuous launch of new entertainment centers supporting family activities, F&B integration, and participatory play drive the growth of the global children entertainment centers market. However, rise in ticket price, and increase in popularity of home and mobile gaming impede the market growth. On the other hand, rise in investments in new games and attractions creates new opportunity in the market.
Based on activity area, the arcade studios segment held the highest market share of the global children entertainment centers market, accounting for nearly one-third of the total market share in 2018, and will maintain its dominant position during the forecast period. This is due to the compact size of arcade studios and their easy installation especially in individual stores. However, AR and VR gaming zone segment is expected to register the fastest CAGR of 11.7% from 2019 to 2026. This is attributed to increase in adoption of VR headsets among entertainment centers.
Based on region, North America accounted for the largest share in terms of revenue, contributing to more than one-third of the global children entertainment centers market in 2018, and is expected to maintain its lead status by 2026. This is due to high preferences of consumers towards entertainment facilities in this region. On the other hand, Asia-Pacific is estimated to grow at the fastest CAGR of 10.3% from 2019 to 2026. This is due to rise in integration of entertainment centers in malls in the region.
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Based on visitor’s demographics, the teenagers (12–18) segment contributed more than two-fifths of the total share in terms of revenue of the global children entertainment centers market in 2018. This is due to surge in disposable income of parents and the need to spend quality time with their kids. However, the families with children (9–12) segment would grow at the fastest CAGR of 10.9% from 2019 to 2026. This is due to increase in demand for recreational activity areas among parents with children of age group 9 to 12.
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