According to a recent report published by Allied Market Research, titled, Online Video Platform Market in Media and Entertainment by Type, Application, and End User: Global Opportunity Analysis and Industry Forecast, 2018-2025, the global online video platform marketin media and entertainment was valued at $218 million in 2016, and is projected to reach at $915 million by 2025, growing at a CAGR of 17.50% from 2018 to 2025.
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It presents an in-depth analysis of the global online video platform market in media and entertainment by assessing the prevailing market trends, industry growth drivers, restraints, & opportunities, market projections for the coming years, top investment pockets, key growth strategies, and vendor landscape.
The application areas discussed in the report include video sharing, commercial video platforms, and others. The video sharing segment generated the highest revenue in 2017, contributing more than half of the total market share. However, the commercial video platform could be fruitful in future, as it is likely to grow at the highest rate during the forecast period.
The report assesses the online video platform in media and entertainment market based on end users into individual, content creators, and brands & enterprises. The brands & enterprises generated the highest revenue in 2017 and is projected to amass $418 million by 2025. However, the individual segment is likely to grow at the highest rate through 2025.
The competition in the global online video platform in media and entertainment industry is high and is dominated by market players such as Ooyala Inc., MediaMelon Inc., Akamai technologies, Kaltura Inc., Panopto, Brightcove Inc., Frame.io, Inc., Limelight Networks Inc., YouTube, and Comcast Technology Solutions. These companies have adopted various strategies such as new product launches and partnerships to sustain their position in the industry.
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