The mobile banking market is projected to witness a significant growth, due to increase in demand for the customers for self-service, immediate assistance, and personalization on products and services via mobile banking applications in the market. Owing to the emergence of new technologies such as chatbots, bigdata, blockchain, and others; banks are continuously investing in the development of their mobile banking applications, which is expected to transform the mobile banking market.
Recently, Allied Market Research published a report, titled, “Mobile Banking Market by Transaction (Consumer-to-consumer and Consumer-to-Business), and Platform (Android, iOS, and Others): Global Opportunity Analysis and Industry Forecast, 2019–2026”.
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Mobile banking has been primarily used by customers for transferring funds on a daily basis for various purchases made online, paying equated monthly installment (EMI), and other such financial remittances in their day-to-day life via mobile applications. Moreover, the trend such as voice recognition methods which is for two-way authentication providing access to private banking through smart devices such as Google Assistance or Siri, personalized real-time customer service via smart bots, significantly provided in mobile applications is changing whole dimension of the banking industry in the market.
The report provides an in-depth analysis of the prime driving factors, top investment pockets, top market players, and market segmentation, along with the Covid-19 impact analysis. Moreover, the report offers a thorough analysis of the prime market strategies adopted by top market players that are leading the market to help new industry entrants, shareholders, and stakeholders to formulate lucrative business strategies.
Key Market Segmentation:
The report offers a detailed segmentation of the Mobile Banking Market share based on type, application, end-users, and geography. The report involves a comprehensive study of every segment that aids stakeholders and industry players to understand the market dynamics and give a competitive advantage.
The Mobile Banking Market revenue is analyzed based on geographical penetration along with a study of market performance in every region such as across several regions such as North America (United States, Canada, and Mexico), Europe (Germany, France, UK, Russia, and Italy), Asia-Pacific (China, Japan, Korea, India, and Southeast Asia), South America (Brazil, Argentina, Colombia), Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, and South Africa).
The report includes a comprehensive analysis of several strategies adopted by market players to maintain their foothold in the market. The Mobile Banking Market report offers a quantitative and qualitative analysis of historic and forecast periods coupled with an overview of recent market developments and business strategies. In addition, the report covers a brief market summary, future estimations, and current industry trends to help new market entrants to devise lucrative business strategies.
The Mobile Banking Market report offers a detailed overview of the industry using SWOT analysis and Porter’s Five analysis which helps business enthusiast recognize their market presence.
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Covid-19 Impact Analysis:
The Covid-19 pandemic significantly affected the Mobile Banking Market growth. The restrictions imposed by several governments and strict guidelines issued by World Health Organization (WHO) temporarily suspended several manufacturing facilities. Furthermore, the prolonged lockdown across the globe led to disruption of the supply chain and increased the prices of raw materials.
The Mobile Banking Market report includes an overview of the market, financial analysis of market players, SWOT analysis of the major organizations, portfolio analysis of services and products, and business overview. In addition, the report includes the latest market developments such as market expansion, product launches, joint ventures, and mergers & acquisitions to understand the long-term profitability of the market.
Major Market Players:
The report includes an in-depth analysis of top market players in the Mobile Banking Market such as American Express Company, Bank of America Corporation, BNP Paribas S.A., Citigroup Inc., Crédit Agricole Group, HSBC Holdings plc, JPMorgan Chase & Co., Mitsubishi UFJ Financial Group, Inc., Société Générale S.A., Wells Fargo & Company.
The competitive analysis of these organizations covers a detailed study of business overview and portfolio analysis of their services and products. These companies have adopted multiple strategies such as new product launches, partnerships, joint ventures, collaboration, and mergers & acquisitions to maintain a market position. Its study will certainly help stakeholders understand the Mobile Banking Market growth.
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pockets
3.2.2. Top winning strategies, 2018
3.3. Top player positioning, 2017
3.4. Porter’s five forces analysis
3.5. Market dynamics
220.127.116.11. Increasing consumers demand
18.104.22.168. Technological advancements
22.214.171.124. Rise in mobile usage
126.96.36.199. Rise in security and privacy concerns
188.8.131.52. Lack of proper connectivity and unavailability of network infrastructure
184.108.40.206. Integration of advanced technologies
3.5.4. Impact Analyses
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